Why does a Web Designing Company also offer SEO Services in USA?

Thursday, 11 July 2013

Web development Industry is undergoing many twists; some twists are visible & many are hidden. But, one thing is sure that industry is following a complete customer centric approach. The question what we have asked above “why does a web designing company also offer SEO services in USA?” is the proof of IT consumerization. Most of web designing companies provide digital marketing services’ have you ever became inquisitive about it? Here, we reveal you two reasons behind it:
  1. Search Engine Friendly Website Design
Because many SEO Gurus emphasize upon search engine friendly site designs that’s why many companies offer packages for web design & SEO services in USA. Let’s go a little deeper; what is the meaning of search engine friendly website design? A web design that
  • takes less time to download,
  • has all those social plug-ins that are part of major search engines’ algorithms,
  • has combined CSS files, minified html & java scripts to decrease the download turn-around time,
  • avoids heavy flash animations, and
  • has improved caching features.

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All those website designs that can be easily accessed by search engines are search engine friendly.
  1. User Friendly Website Design
    After satisfying search engines, there comes the turn to delight users. What if your webpage ranks well, but users exit it as they enter? High bounce rate is alarming for the success of a business website. Checklist for user-friendly web design is as follows:
The website design
    • should not be gaudy
    • must have images relevant to the business product or services
    • should not be scattered information
    • must have simple font family & size to understand
    • must have easy navigation to reach desired landing pages
    • must be a good combination of images & texts to drive user again & again to the website
Hope everyone has clearly understood the reason behind the packaging of two different services. People may have a question why only website designing company offers SEO services; why not vice-a-versa? The other way round is also possible depending upon the competencies of webmaster. And, the check list is not limited to website designing companies in USA or SEO services in USA – it is universal to entire IT industry.
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