Giving you fresher, more recent search result

Search results, like warm cookies right out of the oven or cool refreshing fruit on a hot summer’s day, are best when they’re fresh. Even if you don’t specify it in your search, you probably want search results that are relevant and recent.

If I search for [olympics], I probably want information about next summer’s upcoming Olympics, not the 1900 Summer Olympics (the only time my favorite sport, cricket, was played). Google Search uses a freshness algorithm, designed to give you the most up-to-date results, so even when I just type [olympics] without specifying 2012, I still find what I’m looking for.

Given the incredibly fast pace at which information moves in today’s world, the most recent information can be from the last week, day or even minute, and depending on the search terms, the algorithm needs to be able to figure out if a result from a week ago about a TV show is recent, or if a result from a week ago about breaking news is too old.

We completed our Caffeine web indexing system last year, which allows us to crawl and index the web for fresh content quickly on an enormous scale. Building upon the momentum from Caffeine, today we’re making a significant improvement to our ranking algorithm that impacts roughly 35 percent of searches and better determines when to give you more up-to-date relevant results for these varying degrees of freshness.

• Recent events or hot topics. For recent events or hot topics that begin trending on the web, you want to find the latest information immediately. Now when you search for current events like [occupy oakland protest], or for the latest news about the [nba lockout], you’ll see more high-quality pages that might only be minutes old. 

• Regularly recurring events. Some events take place on a regularly recurring basis, such as annual conferences like [ICALP] or an event like the [presidential election]. Without specifying with your keywords, it’s implied that you expect to see the most recent event, and not one from 50 years ago. There are also things that recur more frequently, so now when you’re searching for the latest [NFL scores], [dancing with the stars] results or [exxon earnings], you’ll see the latest information. 

• Frequent updates. There are also searches for information that changes often, but isn’t really a hot topic or a recurring event. For example, if you’re researching the [best slr cameras], or you’re in the market for a new car and want [subaru impreza reviews], you probably want the most up to date information. 

There are plenty of cases where results that are a few years old might still be useful for you. [fast tomato sauce recipe] certainly saved me after a call from my wife reminded me I had volunteered to make dinner! On the other hand, when I search for the [49ers score], a result that is a week old might be too old.

Different searches have different freshness needs. This algorithmic improvement is designed to better understand how to differentiate between these kinds of searches and the level of freshness you need, and make sure you get the most up to the minute answers.

Update 11/7/11: To clarify, when we say this algorithm impacted 35% of searches, we mean at least one result on the page was affected, as opposed to when we've said noticeably impacted in the past, which means changes that are significant enough that an average user would notice. Using that same scale, this change noticeably impacts 6 - 10% of searches, depending on the language and domain you're searching on.

Posted by Amit Singhal, Google Fellow

Article Copied From:  http://googleblog.blogspot.com/

Web Development and Graphics Design in Dot Tchnologies

DOT Technologiesis a software solution providing company managed by a group of experienced and technical people, who have proved their caliber in the field of marketing, project analysis, web design and web development Company. The company is based in India. We have technical expertise in the field of latest web technologies. We are capable of delivering solutions of any size and complexity. We have consistent record of producing cost efficient and quality products for our esteemed clients. We feel proud to state that we turn our customers into clients in 99% of cases as we strive to deliver the best. The company has created a niche market of its own in short span of time.

Software Development

Be it web based large business solutions, Intranet based applications for internal use of an enterprise or windows based multiuser applications, we plan, develop, deploy and maintain them in efficient and most cost effective manner. With best multi technical professional pool and seasoned guidance, we develop most adaptable & practical solutions for our valued clients all over the globe. We develop completely custom applications which are specially built for your business or Open Source based quick solutions entirely as per your terms and time frame. We believe in spoiling our clients by providing them round the clock support and attending to all their needs on priority basis.

We at DOT technologies follow agile methodology for project management process. This methodology is based on interactive participation on clients’ part and proactive response from development team. We ensure dynamic work environment by having brain storming sessions with the client & amongst team members. Sprint releases from development team help in creating an application which is completely useful for the enterprise.

Web & Graphics Design

Brand building had always been our forte’. We imbibe nature and culture pertinent to your business into your style along with making it visually communicative and presentable. In addition to appealing and trendy new look, we make your presence prominent in your business community.

Creative minds, experienced hands and latest knowledge rolled up the selves, have empowered us to create a unique appearance for all who trust us for the public presence of their business. Your business dexterity and our brand building proficiency can make your charisma felt all across the globe.

Dot Technologies, since its inception in 2009, has well doted its way as a budding but established company in IT field. We are a group of young as well as experienced engineers. In other words, we are a mixed flavor of energy, intellect, skill and experience. The company ambitiously foresees the broader spectrum of further useful researches and the scope of using the technology in the service of the people.

We have a versatile pool of skilled engineers. We are capable of taking-up any challenging responsibility and survive the acid tests. We have consistent record of producing cost efficient and quality products for our esteemed clients. We feel proud to state that we turn our customers into clients in 99% of cases as we strive to deliver the best.

Our set internal processes for analysis, development and quality assurance help us to deliver high quality solutions. Our committed, knowledgeable and hardworking engineers make it possible to correctly translate client's requirements into technical specifications. We give high priority to regular and effective communication with our clients. We keep our clients involved during the process through chats, emails and periodical reviews, which in turn, enables us to formulate and deliver completely workable and cost effective solutions in set period of time. Time lines are sacred to us.

DOT Technologiesis a software solution providing company managed by a group of experienced and technical people, who have proved their caliber in the field of marketing, project analysis, web design and web development Company. The company is based in India. We have technical expertise in the field of latest web technologies. We are capable of delivering solutions of any size and complexity. We have consistent record of producing cost efficient and quality products for our esteemed clients. We feel proud to state that we turn our customers into clients in 99% of cases as we strive to deliver the best. The company has created a niche market of its own in short span of time.

At DOT Technologies we provide complete web solutions as per your requirement. Our set internal processes for analysis, development and quality assurance help us to deliver high quality solutions. Our committed, knowledgeable and hardworking engineers make it possible to correctly translate client's requirements into technical specifications. We give high priority to regular and effective communication with our clients. We keep our clients involved during the process through chats, emails and periodical reviews, which in turn, enables us to formulate and deliver completely workable and cost effective solutions in set period of time. Time lines are sacred to us.

Search Engine Optimization, commonly known as SEO is a technique used to make a web site popular on internet. A search engine optimized site plays a key role in building up your reputation on web and increase your income. At DOT Technologies, we stick to Google guidelines for all our SEO practices to ensure a clean positive reputation of your business world-wide. Optimization alone is not enough now a day, we club optimization with search engine marketing, social media optimization and PPC. We keep ourselves abreast with latest developments in this field and change in Google search policies, so your site is always ranked at top.

Android is Google owned operating system specifically designed for smartphone users. Android was launched on the same day with the announcement of the Open Handset Alliance to encourage open source applications and operating systems for mobile phones.

Android is an open source operating system. So users can incorporate their changes into the original code after agreeing to certain terms and conditions unlike iOS from iPhone.  This has been a debatable topic because although it is cost effective, efficient and encourages creativity  but with the increasing  user experience, it becomes highly prone to security loopholes to be undetected.
 Andriod (Google mobile operating system) market is growing day by day as this OS giving lot of user friendly applications, some of those listing today as our visitors and readers demand. Android on its way to bringing flashier features to Android phones.Android is a software platform for mobile devices, powered by the Linux kernel, initially developed by Google and later the Open Handset Alliance. Please feel free to leave comments for other useful Android Applications worth our time.

Opera Mini Opera Mini is an Android app that serves as an alternative to Android’s default web browser. It is a extremely lightweight. Opera Mini loads most websites much faster than Android’s Browser loads the full HTML site. Extra speed is also accomplished by Opera compressing and routing the page through their own servers.

This issue has been addressed through several updates of Android OS with the current Honeycomb version seeing an update in the near future.

Android provides almost all the features that iOS does; however, it lacks execution of Javabyte code and screenshot capture features. However, many third party Java based Application can overcome these defects quite easily.