Web Development Company India – Dot Technologies

Now a day’s complexities enlarge the entire echelon of web design & development arena. Thousands of web design company offer web site design services excluding, several of abscond you bewilderment to opt which web Design Company most excellent for your business to outsource website design projects with affordable price to formulate each website inimitable, dynamic, new technique and more users friendly. In a new inclination mortal a web design company you should have occurrence web designer and developer staff to assemble the client requirements.web design services should be additional affordable as per the client budget furthermore IT company web market.
 A few immense guidelines you must know while you pick Affordable web design & Development Company for your outsourcing projects.
 Must have Past Client Testimonials:
 The web design troupe nearby interactive web design services present to their client to invent the website design ancillary web 2.0, worpdress development, CMS customization and ecommerce website design to specify web market. That does not stand for they the web design company will afford you wonderful solution here. You must have to solicit what they have did for his past client and should have time to ensure what client say concerning web design company projects and quality of work.
 Should have experience web development staff
 Web site involvedness is a lot, in this case your project developer should have vast familiarity to serve new-fangled technique in your website which running now a days. There is assortment of small belongings to make web design project more user friendly. The web developer & designer should have knack to search what things running new in web market likewise, web 2.0 designs, browsers issue, mobile friendly, user friendly, simplicity and much more.
 Copyright images, content and programming code should be custom
 Some of the web designer and & PHP web developer uses images and programming code from web searches, that will craft problem with your business. So, verify the programming code, icons, web page design and images should have copyrighted not from web searches. You can buy images, icons from stock images and provide them to make web design templates. Invite your programming staff to develop own programming for your each web design project.
 They should be ready to help you tomorrow
 Tomorrow has never ends, your web design company should be equipped to present you services for your completed project if, they require any changes in future.  Some of Development Company does not provide you services while back. So, choose the Affordable web design company which helps you to maintenance work for your all upcoming projects. Your business brand get impression while you provide services perfect and its help you to get new business and you can generate excellent revenue by them.

Top 5 SEO Plugins For WordPress - DotTechnologies

Looking for the best SEO plugins for WordPress? I’ve got em!
So your WordPress site is up and running. Now what, you ask? You need to climb to the top of the search engine rankings! That’s easier said than done.
To make it a little easier for you, I’ve compiled a list of my favorite and most powerful SEO plugins for WordPress. I also use these plugins on this site, so check them out and let me know what you think.

1. Google XML Sitemaps

Google XML Sitemaps is simply one of the best SEO plugins for WordPress you can add to your site. You just set it and forget it! It does all the work for you automatically.
What does it do exactly?
This plugin will create an XML sitemap that help the top search engines better index your website. Whenever you make a change or add content to your site, this plugin notifies Google, Yahoo!, Bing and other search engines, about your updated content.
Google XML Sitemaps supports multiple WordPress generated pages, including custom URLs.
Download Google XML Sitemaps

2. All In One SEO

All In One SEO has been downloaded over 7 million times since its release. Why? Because, if you have a WordPress website and want it optimized, you need this plugin!
This plugin will automatically optimize your page and post titles for search engines, automatically generate META tags, avoid duplicate content typically found in WordPress websites and more!
Its setup right out-of-the-box! Beginners need to do nothing. If your a more advanced user, don’t worry, this SEO plugin for WordPress has got you covered. You can fine tune everything. And I mean Everything!
Download All In One SEO

3. SEOPressor

SEOPressor is the best investment I’ve ever made when it comes to SEO plugins for WordPress. This plugin will make your on page optimization a breeze. It actually gives you an easy to understand score for each page.
How does SEOPressor work?
Its very simple, all you have to do is enter the keyword you are trying to rank for. SEOPressor then gives your post or page a score. It tells you your keyword density, if your missing any H1, H2 and H3 tags, it will automatically bold, underline and italicize your keyword, it will even add an ALT tag to your images. Long story, short: It will make your life easier!
The features on this plugin are guaranteed to blow your mind! If your looking to get to the top of Google, this is the plugin to get.
Learn More About SEOPressor

4. SEO SearchTerms Tagging

SEO SearchTerms Tagging is another great SEO plugin for WordPress. It will increase your website’s SERP by strengthening your on page SEO.
How does it strengthen your on page SEO?
It will display and link your site’s incoming search terms on every post or page. You can even display it on your sidebar.
Still don’t understand how it works? Here’s an example, Lets say your site is found when someone searches for the term “SEO Plugins For WordPress”, this plugin will automatically create a link for that keyword and display it in the sidebar, interlinking your pages, which will strengthen your on page SEO.
Download SEO SearchTerms Tagging

5. Sitemap Generator

This SEO plugin for wordpress creates a site map for your wordpress website. Its not the the same as an XML site map. It automatically generates a site map on a page you specify.
It is highly customizable, with options like support for multi-level categories and pages, page exclusion, supports permalinks, choose what to display and what order to display them in, and much more.
It even lets you link to your XML sitemap.
Download Sitemap Generator

If you have SEO plugins for WordPress you would like to recommend, please leave a comment below with your recommendations.

4 Quick Tips To Make Your Content Model Fresh - DotTechnologies

Below are four steps to create a search-centric RQR SEO model.
Figure 1. Process to Weight Recency, Quality and Relevance in Search

1.  Create Targets and “Look-alikes” 
 The first step is to understand why customers are in need of your service, and how they tend to behave. With some simple Q&A, you can begin to build targets for your content based on what you know prospects seek in the buying process.
In turn, you can then leverage paid search to test creative and understand the topics which most resonant with your customers. These learnings will help you build effective target personas.

2.  Take Stock
Once you know the “who” of your approach, you need to focus on the “what.”  That means taking inventory of your digital assets. You need to gain an understanding of what content, if any, your customers and prospects use to help them make purchase decisions.
What are the topics that are on their radar today, and how does your value proposition apply to these topics? But make sure your assessment is rigorous, and doesn’t overlook material that has “atrophied,” and no longer speaks to the needs of your audience. This step will help you see what you truly have to work with, and help you identify where content gaps exist.

3.  Create Or Expand Your Content Strategy
Now it’s time to dive into the channels that offer the quickest wins (based on your research). For many B2B marketers, this will most likely include a blog, RSS feed, and press release optimization.
But it also might include videos, user generated content, peer reviews, and analyst relations optimization. Once you have finalized the channels you want to pursue, keep in mind that your content strategy also needs to take into consideration your brand’s equity, goals, competitor presence, and theme prioritization.

4.  Measure The Impact!
After engaging in a content strategy project, it can be difficult to understand how well the content is performing and how to improve your website’s performance.
One method is to create a content tracking analytics program to measure each theme’s content on a site. By factoring various KPI’s like reach, relevance, and conversion metrics, you can determine how each category of content is performing.
Come the Monday after Thanksgiving, when you’ve already grown weary of the holiday’s leftovers, think about your search strategy and whether or not it is still fresh. Now it’s more important than ever to make changes to it so your content stays current and relevant. After all, your audience doesn’t want to consume leftovers all year long.

Content Copied From : http://searchengineland.com

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About The Author: Brad Neelan is a successful digital media and marketing professional with cross channel digital expertise. Brad has successfully consulted clients across a number of verticals and industries including B2B, B2C, Pharmaceutical, Retail, Travel, and Media & Publishing clients. See more articles by Brad Neelan

 

Web Technologies Best Use For Mankind - DotTechnologies

PHP/MySql

No business can function effectively without proper database management. In order to maintain a better record of information over the years, database management systems were developed. Soon, RDBMS, Relational Database Management System with MySQL stormed the database management scene as it had multi user access for several databases at the same time.

It is distributed under GNU and is written in C and C++ languages. It also forms a base for several other content management systems(CMS’s) such as Wordpress, Joomla, Magento and Drupal. This is widely used in social networking and wiki websites that are constantly edited by the users on the World Wide Web.

PHP and Hypertext preprocessor programming was specifically designed for web development and coding. With the course of time, it has now evolved to the stage, where just one command line is enough to execute the task. Moreover, it can now be used for developing only graphical content on the web apart from other development content found on almost every website.

Lately, PHP has been discouraged due to the flaws in the language and due to the security risks it poses. However, new features have been  added to the newer version. There are hardening patches available which can cover some of this language’s loopholes increasing the security. In market it is distributed under PHP License.

c#/.Net

C# is a programming language developed by Microsoft within the .NET framework. This language can work for several purposes and also serve as a common programming language for several tasks. This multi paradigm programming language facilitates strong typing thereby preventing manipulation of the data and also ensures security. 

In addition to that, it can be utilized for generic programming and can be simultaneously utilized for component and object oriented disciplines. It is designed to be simple to avoid errors in coding and thereby enforces the strong typing principle. Moreover, it is quite flexible as it permits C and C++ programmers utilize the source code portability feature.

C# applications are believed to consume optimum power; however, they still cannot yet completely compete with the actual C and assembly languages.

HTML/CSS

 Hypertext markup language, HTML, is what the web is ultimately made up of. HTML is one of the basic languages taught to children with computer subject. This language is written in tags. The input of the content is made through the tags <>, and the output is observed in web browsers.

All web browsers support HTML. Many other web development languages have been derived from HTML. All types of content including but not limited to pictures, text, tables or other data can be inserted in between the tags with appropriate syntax.

HTML even allows users to embed other scripts in the webpage and modify the behavior of the content. It is quite simple and easy to understand, and the BASIC unit of all web coding is still very popular.

CSS, Cascading Style Sheets, help you determine how well the content has been inserted and accordingly, you can make changes to the HTML coding. This is done by adjusting the indentation, alignment, paragraphs, fonts, colors, and multitudes of options for the formatting of the content. CSS allows you build up the markup language with HTML or XML to enhance the aesthetic value and presentation of the web page.

Jquery

 jQuery is the most popular online library designed purposely to promote the usage of JavaScript to develop several web based and desktop based applications. It is licensed under GNU and MIT, hence it is an open source application.

The best part of jQuery is that it supports cross browser compatibility. By using a Generic Handler, you can easily insert a record in the database. Compared to other programming, a simple modification is required and you get an instant result.

In addition to that, one of the most important and popular uses of jQuery is to make a Data Model in Visual Studio. Since Windows also accepts jQuery, it is far much easier for programmers to make javascript applications for platforms like AJAX.

Dot Technologies - Content Development Software Services

The real world has homes, businesses, offices, stores and all possible commercial and non commercial residences; however, each one of them needs maintenance  and effective planning especially when it comes to businesses. In the cyber world, your website is your home reflecting your identity.

In order to ensure the visibility of your online residence or workplace its content needs to be carefully developed in an original yet effective manner. Many writers are the culprit of plagiarism nowadays. To overcome this, following array of tasks need to be followed for achieving the most effective art of web content development.

• Making a thorough research
• Using correct keywords for maximum visibility in the search engine
• Organizing the information properly so that the visitor easily searches what he needs
• Edit the information collected to avoid wordiness

The content of your website can include anything and everything that a http server can handle and can also include texts, images, vectors, pictures, music, sounds etc. However, at times one must ensure that the most commonly used web browser is compatible with your website and its content you utilize in the web.

When the phenomenon of the Internet went Global, in the beginning, web developers were jack of all trades, who not only handled the HTML coding of the website but also developed relevant content. They worked as programmers, designers, and writers as well.

However, with the passage of time, technology improved and other types of specialized programming have emerged on the scene that require expert knowledge and specialization. The versatile profile of web developer has now changed to masters of one task.

So, with the age of specialization, a distinct opportunity for creative people emerged on the web development scene. These newly emerged jobs included versatile writers who could write relevant content for the websites.

From article writing to technical writing, blog writing to authentic website content, every good web development company has its own set of skilled writers who deal with such relevant SEO friendly content online.

The work of web developers doesn’t end here. Web content developers are also SEO specialists who ensures that your website is ranked better than your competition. Further, content developers also deal with documentation, multimedia in the website, and graphic design. Many of them are skilled in database related programming as well. This ensures regular content updates for the website and record maintenance.

Presently the worst issue on the web content development scene is unnecessary word stuffing for article directory websites where you can share your articles for free. However, this violates SEO rules as a lot of duplication is observed. Moreover, people get spammed and are misled. This optimizing manner is called black hat SEO.

When selecting a web content developer make sure that the developers not only focus on the writing but also pay equal attention to the audio visual aspects of your website as that is getting quite popular these days. Moreover, you can utilize the social network to promote yourself and increase visibility.

To be a legitimate brand that people can trust, make sure you avoid black hat SEO, which can get your website banned on the search engine – meaning no ranking at all. Your website content should be fresh, contemporary, and relevant specifically targeting your niche audience.

Internet is not the place to target the general audience any longer since that makes it easier to get lost among thousands of websites coming up every day. You are simply like a small fish in a big ocean which has very bleak chances to survive and create its own space.

Google+: Brands Rush In Where Consumers Fear To Tread

Earlier this week BrightEdge released data on early adoption of Google+ pages by brands. It also offered a comparison with Facebook. The SEO firm said that 61 percent of the top 100 brands in the US have Google+ Pages, in the little over a week since the doors were officially opened. By contrast 93 percent of that same top 100 have Facebook pages.

The Google+ adoption numbers are impressive. Indeed, given the possibility that Google+ may turn into a major new social platform brands want to quickly establish themselves on it. So far, however, there isn’t that much follower action, according to the BrightEdge report:

Not surprisingly, Google had the largest fan contingent of any brand on Google+, having attracted more than 65,000 fans. In these early days of Google+ Pages, top consumer brand stalwarts like Coke, McDonalds and Verizon had only dozens of fans, all just a shadow of the millions of Facebook fans these brands have already connected with.

BrightEdge said that “no brand other than Google had more than 50,000 Google+ fans,” while more than “two dozen of the top 100 brands have over 1M fans on Facebook.”

Ford is something of a case-in-point. It was one of the earliest adopters of Google+. The company was part of the initial wave of entities that set up +Pages before they were officially allowed. It has 27,535 fans on Google+. On Facebook it has nearly 5 million.

 

I much prefer the look and feel of the Ford page on Google+; it’s “cleaner” and even more “branded” in a way than on Facebook. Facebook was lauded for being “cleaner” than MySpace in its early days but now Facebook has become very cluttered. (I’ve excluded that clutter [the right columns] from the screen shot above.)

Another reason that brands and their agencies have raced in to Google+ is because of the potential future SEO value of participating in Google+. In addition, video chat feature Hangouts offers a unique way to connect with fans/followers vs. Facebook and Twitter.

If the fans/followers/plusers don’t come all this will be relatively moot however.

It’s not clear whether Google+ is gaining or fading. Hitwise recently released data showing that Google+ just had its “third biggest week since launch.” That suggests new momentum.

There are others, however, who believe the recent bump masks a larger stagnation that presages the inevitable failure of Google+. Tech bloggers and journalists seem increasingly prone to snap judgments and hyperbole these days. It’s way too early to call Google+ a failure. However it does face a struggle to justify itself to consumers who otherwise appear relatively happy with Facebook.

Yet brands and agencies will continue to use Google+ in an effort to get “+1s” and because Google is indexing Google+ pages. New brand and business activity on Google+ may in turn create more consumer interested and engagement — especially if companies offer incentives to +1 them, as they frequently do on Facebook.

Content Copied From : http://searchengineland.com

About The Author: Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him@gsterling. See more articles by Greg Sterling

 

Giving you fresher, more recent search result

Search results, like warm cookies right out of the oven or cool refreshing fruit on a hot summer’s day, are best when they’re fresh. Even if you don’t specify it in your search, you probably want search results that are relevant and recent.

If I search for [olympics], I probably want information about next summer’s upcoming Olympics, not the 1900 Summer Olympics (the only time my favorite sport, cricket, was played). Google Search uses a freshness algorithm, designed to give you the most up-to-date results, so even when I just type [olympics] without specifying 2012, I still find what I’m looking for.

Given the incredibly fast pace at which information moves in today’s world, the most recent information can be from the last week, day or even minute, and depending on the search terms, the algorithm needs to be able to figure out if a result from a week ago about a TV show is recent, or if a result from a week ago about breaking news is too old.

We completed our Caffeine web indexing system last year, which allows us to crawl and index the web for fresh content quickly on an enormous scale. Building upon the momentum from Caffeine, today we’re making a significant improvement to our ranking algorithm that impacts roughly 35 percent of searches and better determines when to give you more up-to-date relevant results for these varying degrees of freshness.

• Recent events or hot topics. For recent events or hot topics that begin trending on the web, you want to find the latest information immediately. Now when you search for current events like [occupy oakland protest], or for the latest news about the [nba lockout], you’ll see more high-quality pages that might only be minutes old. 

• Regularly recurring events. Some events take place on a regularly recurring basis, such as annual conferences like [ICALP] or an event like the [presidential election]. Without specifying with your keywords, it’s implied that you expect to see the most recent event, and not one from 50 years ago. There are also things that recur more frequently, so now when you’re searching for the latest [NFL scores], [dancing with the stars] results or [exxon earnings], you’ll see the latest information. 

• Frequent updates. There are also searches for information that changes often, but isn’t really a hot topic or a recurring event. For example, if you’re researching the [best slr cameras], or you’re in the market for a new car and want [subaru impreza reviews], you probably want the most up to date information. 

There are plenty of cases where results that are a few years old might still be useful for you. [fast tomato sauce recipe] certainly saved me after a call from my wife reminded me I had volunteered to make dinner! On the other hand, when I search for the [49ers score], a result that is a week old might be too old.

Different searches have different freshness needs. This algorithmic improvement is designed to better understand how to differentiate between these kinds of searches and the level of freshness you need, and make sure you get the most up to the minute answers.

Update 11/7/11: To clarify, when we say this algorithm impacted 35% of searches, we mean at least one result on the page was affected, as opposed to when we've said noticeably impacted in the past, which means changes that are significant enough that an average user would notice. Using that same scale, this change noticeably impacts 6 - 10% of searches, depending on the language and domain you're searching on.

Posted by Amit Singhal, Google Fellow

Article Copied From:  http://googleblog.blogspot.com/